MDA's public education efforts are aimed at highlighting the pertinent issues that media consumers would face, and empowering them to make informed choices.

MDA's role in public education is to:

• Create awareness and understanding of the various media, so that consumers can make discerning choices in response to media messages

• Help the public to understand how they can contribute to a media literate society

• Enable the public to better appreciate the media, so that they can support the growth and promotion of quality media in Singapore